See how Crunch Fitness utilizes SMG insights to raise the bar for their gym experiences

Discover how the fitness chain's CX program helps protect $7 million in memberships.

In membership-based industries like fitness, keeping customers happy and renewing memberships is how a brand stays healthy. With a focus on delivering legendary member experiences, Crunch Fitness worked with SMG to simplify complex data and use it to make meaningful improvements.

By organizing customer experience information into one easy-to-use platform with SMG, Crunch Fitness has been able to identify exactly where they need to improve and where they’re already excelling. Not only is this helping with system-wide improvements, but regional and location-level managers are empowered to help keep membership going strong.

Learn how SMG helps Crunch Fitness:

  • Protect $7 million in revenue through membership satisfaction
  • Simplify and centralize data to take decisive action that enhances member experiences
  • Empower locations to respond to customers through automation + optimize member experiences