How National Co+op Grocers worked with SMG to improve customer satisfaction

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Driving customer satisfaction by focusing on service

Rising prices is a concern in nearly every industry at the moment. How do you keep customers satisfied in the face of market pressures? National Co+op Grocers (NCG) worked with SMG to find insights around what drove customer sentiments and how they could control—if not improve—value satisfaction despite industry trends.

Download this case study to learn:

  • How NCG found the CX takeaways that mattered
  • The plan for making an impact at the store level
  • The overall impact on value sentiment and CX program adoption