Unifying CX and EX data leads to actionable insights and business results

Unified Experience Management® reveals the leadership factor driving top-tier performance

A leading QSR brand partnered with SMG to uncover how employee engagement impacts customer satisfaction. By analyzing CX and EX data together, they found a key leadership role that influences both. This case study highlights how Unified Experience Management® leads to clearer insights and better business outcomes across customer and employee experiences.

Download the case study to learn:

• The connection between employee engagement and customer satisfaction
• Data behind how shift managers shape the employee and guest experience
• What Unified Experience Management reveals that separate programs can’t